2011年6月12日星期日

The rise of the platform

VICTORIA BECKHAM wore them to the royal wedding, Gwyneth Paltrow wore them to the Met Ball, Kate Hudson wore them on the Late Show with David Letterman and Coleen Rooney, wife of English footballer Wayne, wore them to the Grand National at Aintree. The power platform - an ultra-high heel with a thick slab of platform beneath the toe - is the ''It'' accessory of the moment, whether you spend £735 ($1125) at Christian Louboutin platforms or much less.
Sky-high ... Victoria Beckham, Gwyneth Paltrow, Dannii Minogue and Eva Mendes. Sky-high ... Victoria Beckham, Gwyneth Paltrow, Dannii Minogue and Eva Mendes. Photo: Getty Images
Once seen as the domain of strippers, ultra-high heels have hit the mainstream, writes Jess Cartner-Morley.

christian louboutin wedges A pointed-toe stiletto with a 10-centimetre heel looks, frankly, a bit underdeveloped compared with these monsters. The shoe designer Nicholas Kirkwood, who this month opened his first London boutique, encapsulates the new generation's attitude when he says: ''A 10-centimetre heel, I mean, it looks a bit mumsy and low, doesn't it?''
There is certainly nothing mumsy about the power platform. Where a classic high heel shoots a dainty, ladylike arrowhead shape along the pavement, the front view of the power platform rises proudly from the floor like the prow of a ship.
Power ... Louboutin's Pampas Bootie and Lady Clou. Power ... Louboutin's Pampas Bootie and Lady Clou.
The traditional stiletto shape is a subtle form of power dressing; the new platform, by contrast,christian louboutin boots makes no bones about its ability to crush rivals underfoot. It is the four-wheel-drive of the shoe world.
This is the shoe for the have-it-all generation of women, says the buying director of online boutique my-wardrobe.com, Luisa de Paula.
''A platform adds a lot of drama to the shoe but also makes a very high heel more comfortable. So you get two bites of the cherry.''
The fashion and beauty director at Harrods, Marigay McKee, says: ''It's about empowered statement dressing. High heels with a concealed platform give instant lift. They make vertiginous shoes easier to walk in and immediately
add glamour.''





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